Effective Marketing, Executed.
Restaurant RPM helps you get sales momentum
and attract more of your ideal guests, more often
Restaurant Marketing
Experts
Smarter Marketing for More Traffic
Get Better Sales Results
Powerful Brand Strategy
Experience Matters.
Data-driven best practices
About RPM
We’re Your Marketing Team.
It’s like you hired a whole staff of experts to market your restaurant. We know what works, and we get it done.
Restaurant Marketing is all we do.
We’re passionate about restaurants. RPM was created to serve growing chains and turn-arounds with smart growth strategy, effective marketing plans, and uniquely better execution – without the big price tag. We’re a new breed of Marketing consultant – created for the needs of restaurant owners.
We activate strategy to get results
RPM helps restaurants accelerate sales & profit. How? With smart marketing programs and better guest engagement. The keys to success are our RPM marketing system and an experienced marketing manager assigned to work directly with you 24/7. We partner together to customize the plan for your goals. Then your RPM marketing manager works with our team of experts to make it happen.
We’re all about action.
We make things happen.
No fluff. Just results.
RPM helps restaurants accelerate sales & profit. How? With smart marketing programs and better guest engagement. The keys to success are our RPM marketing system and an experienced marketing manager assigned to work directly with you 24/7. We partner together to customize the plan for your goals. Then your RPM marketing manager works with our team of experts to make it happen. It’s like having a full marketing team.
Let us put CMO experience to work for you
Fractional CMO and Restaurant Growth Consultant Doug Willmarth has years of experience as a top marketing executive for big brands like Pizza Hut, Chili’s, Frito Lay, and Wingstop. He used that billion-dollar brand experience to develop a marketing system to help growing restaurants accelerate sales and build a high-performing brand, regardless of size or budget.
PART TIME
CMO
CMO impact without the full time price tag
SPEAKING
PROGRAMS
Restaurant Marketing
Speaking and Workshops
BRAND AND
STRATEGY
CONSULTING
CMO impact without the full time price tag
SPEAKING
PROGRAMS
Restaurant Sales Growth
Speaking and Workshops
Solutions
More guests. More often. Less effort.
RPM handles marketing execution so you can focus on delivering an amazing guest experience
Focus Your Strategy
You have to slow down to grow fast. Successful marketing starts with a focused plan based on a clear understanding of your unique brand “because”, ideal guest, and business goals. We work with your data and team to clarify your strategy and build a marketing plan to get the sales growth results you want within your budget.
Get New Customers
You need to stand out and be remarkable to attract new guests. We create a traffic-driving marketing calendar and promotions to introduce you to the new guests you most want. And we help you make a great first impression by optimizing all your digital listings, social media and reviews.
Build Repeat Traffic
We drive repeat visits by keeping your guests engaged and giving them reasons to come back. We work with you to improve the customer journey and create consistent brand experiences. And use data-driven loyalty and smart digital marketing help you stay connected.
Save Time & Money
Executive team time and marketing budgets are valuable. Our flexible, part-time model lets you to get all the impact you want without the commitment or cost of a full-time hire. We make an immediate impact and as restaurant experts, we know the partners and tactics to get you the best results at the lowest cost.
What They're Saying
“Working with Doug was just what we needed. We had been struggling with declining sales and knew we needed to be doing marketing, but we didn’t know where to start. Doug came in and helped us clarify what we needed to do, and then made it happen”
Wood C.
CEO, Clean Plate Restaurants
“As a former franchise restaurant CMO, Doug really understands the challenges brands and franchisees face in executing marketing plans at the local level. And he has created a team to bridge the gap to help franchisees get the full value from the national brand marketing”
Sean S.
Director of Field Marketing, Wingstop
“It’s been great having Doug handle the marketing for us. His experience helps us stay on track and avoid wasted marketing spending. And now I can focus on great food and service for our guests”
Dan S.
General Manager, Malibu Beach Grill
Services
Promotions
Calendar
We create and execute 360° marketing programs to drive your key initiatives and build your brand. And we coordinate with your team to make sure in-store execution is great.
Social
Engagement
We optimize and maintain your profiles, post messages to keep fans engaged, and use your social platform to promote your key initiatives.
Customer
Reviews
Great review ratings are more important than ever. We monitor your reputation and reviews daily. We respond for you to deliver great customer service and build positive word of mouth.
Email &
Loyalty
Email is your most effective tool to connect with your fans. Our program builds your email database, collects customer visit data, and delivers customized messages to increase visit rate and re-engage lost customers
Advertising
We’re experts in high-performance, cost-effective local advertising – mobile, digital, and traditional. We create customized media plans based on your local trade area and target guest without mass marketing waste.
Local Marketing
Local engagement can be the most effective marketing you do. Or it can be a total waste of resources. RPM has the experience to know the difference and programs that work..
Branding
Your brand is more than a fancy logo. It is who YOU are. It’s why your guests come back. Create a clear and compelling story and have the courage to be unique and push your brand into everything you do. We can help.
Menu Design
The one piece of marketing that every guest encounters every time they visit is your menu. Is it awesome? Does it represent your brand? RPM can help you with menu strategy and design.
Websites
We build stunning, mobile responsive restaurant and catering websites on WordPress, including SEO optimization. All our sites are custom built at a fraction of the cost of most agencies.
New Openings
Quickly getting to a sustained profitable sales is the key to new unit success. We can help you open smoother and get up to speed faster with a comprehensive launch plan from special events to converting visitors to repeat guests.
RPM Blog
The restaurant owner's guide to accelerating sales growth
Deliver a Remarkable Guest...
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Are you a leader that gets the best out of people? Would you like to get more done...
Third Party Delivery Update
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Contact Us
214-551-7167
info@RestaurantRPM.com
Getting Started
We begin with a short conversation to understand your business challenges and goals. From there we can discuss possible marketing solutions and how RPM can help. Your consultation is free.
RestaurantRPM
214-551-7167
info@RestaurantRPM.com
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